News

RTX Wheels Selects Ripley PR as Public Relations Agency of Record

Canada’s leading auto wheel company partners with experienced automotive and B2B PR agency as it expands into U.S. market RONKONKOMA, N.Y. – May 16, 2019 – RTX Wheels, a division of THIBERT and Canada’s leading manufacturer and distributor of automotive... Read more

4 Myths About Blue-Collar Careers

The home service industry has been hit especially hard by the ongoing labor shortage. Plumbing, HVAC and electrical service providers have struggled to stay on pace with consumer demand as fewer and fewer high school graduates pursue careers in the... Read more

Message Matters in Construction Tech Marketing

The construction industry may be booming, but look closer. If you’re a developer of construction technology, it’s not enough to find a booming market and sell into it. To be successful, you need to look for industry pain points, address... Read more

Franchise Public Relations Can Help Achieve Brand Awareness in Your Target Markets

Every franchisor has a list of markets or territories they deem perfect for their brand, but perhaps they’ve been more difficult than others to penetrate and find qualified leads. As an experienced franchise public relations agency, we know that some... Read more

team planning b2b public relations strategy

4 results B2B public relations can deliver

If you’re in the business of selling to other businesses, public relations needs to be a part of your communications strategy in 2019. B2B public relations encompasses a wide variety of tactics—from social media, events and content creation to reputation... Read more

Picture Outstanding Tech Public Relations

Tech firms would never use outdated hardware or software, but when it comes to the photography on their websites and in their marketing material… Well, let’s just say it can often use a major upgrade. Ripley PR can help. We... Read more

3 ways to use PR to increase sales for your construction app

Apple’s old advertising slogan, “there’s an app for that,”has never been more true since the iPhone debuted back in 2008. As smart phone use and the app markets have grown, technology has been able to permeate throughout every industry. Construction... Read more

Grow Your Franchise Reputation With PR

Franchisors have to work hard to communicate their value proposition to potential franchisees. Before signing on the dotted line, entrepreneurs want to know they’re investing their hard-earned money in a solid business opportunity with a reputable network. One way for... Read more

Your construction firm or tech startup is doing amazing things: Why aren’t you telling the world?

The global construction industry is hot. A 2015 report estimates that by 2020, construction will be a $10 trillion industry. Ten. Trillion. In the first three quarters of 2018, it’s estimated that construction tech startups brought in $1.27 billion in... Read more

Every link in the supply chain can use a good PR firm

Whenever you buy a vehicle, you buy the nameplate. Ford. Toyota. Chevrolet. BMW. Ferrari (lucky you). But you also buy what’s under the hood. Automotive assembly companies have an obvious need for public relations and advertising firms to help them... Read more