News

Ripley PR Named by Forbes to America’s Best PR Agencies for 2021

Ripley PR, a global public relations agency specializing in skilled trades, B2B and franchising, has been recognized by Forbes as one of the nation’s top PR agencies for 2021. This is the inaugural year Forbes has released the list, alongside... Read more

Choosing the right agency to launch your B2B public relations plan

In the United States alone, there were more than 75,000 startups launched in 2023. And, according to some statistics, a shocking 90% of them will fail in the first 20 months. Reasons for failure include lack of funding, no market... Read more

Show customers and competition why you’re a leading service provider with PR

AHR Expo is arguably the largest conference for the HVACR industry. It’s the ultimate networking event for home service contractors, B2B tech companies and vendors. They recently released their 2024 trends report, which offers a look at industry changes and... Read more

Are You Taking Advantage of Home Service PR?

With traditional marketing efforts, you may see steady business. Ad campaigns, email marketing, commercials—all important. But are you standing out from your local competition? Integrating home service public relations into your marketing plan allows you to boost your advertising efforts... Read more

3 Reasons to Seek Awards for Your Franchise

Award-winning team. Ranked on the Franchise 500 List. Fastest-growing international franchise. Named a Top Global Franchise. Recognition has a nice ring to it, doesn’t it? Just imagine one (or all) of these preceding your brand name. Now that’s a... Read more

Add to your construction public relations plan with in-house social media support.

Build Better Construction Public Relations with Social Media Integration

Social media does not often enter the mind when thinking about dusty work sites, but this is often a missed opportunity when it comes to building your company with construction public relations as the perfect shot isn’t always a high... Read more

two manufacturing workers with tech tablet

Overcome the challenges of 2022 with manufacturing PR

Two of the top trends for manufacturing identified by Deloitte’s 2022 industry outlook won’t surprise anyone. Leading the list are workforce shortages and supply chain instability, two familiar challenges that have frustrated the industry for the last two years. (Smart... Read more

Amp Up Your Social Media Page Using Public Relations

It’s no secret that social media is one of, if not the best, ways to reach your audience. According to a report from eMarketer, the average person spends 33 minutes a day on Facebook, 31 minutes on Twitter, 29 minutes... Read more

Does Your PR Agency Understand Your Industry?

Have you ever tried to explain your passion to somebody who simply doesn’t understand it? Or maybe you’ve tried to give directions to somebody who’s not from the area. It’s difficult, right? Sometimes, partnering with a PR agency can feel... Read more

Gaining Positive Publicity with Public Relations

When it comes to the home service industry, your brand and reputation are the bread and butter that help you earn loyal clients. They are the tools that keep the customer coming back time and time again to have you... Read more