Manufacturing Public Relations

SEO in the Manufacturing Industry: Why Public Relations is Key

As manufacturing organizations start paying more attention to search engine optimization (SEO) efforts that will help them increase visibility and drive more traffic to their websites, decision makers in the industry start to realize that this shift in marketing and... Read more

Be prepared before disaster strikes

Hurricane Harvey highlights need for manufacturing PR we hope you won’t need A local journalist reporting from Rockport, Texas in the wake of horrible Hurricane Harvey probably spoke for most of the town when he described the scene as... Read more

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4 Examples of How Manufacturing Public Relations Can Help You Recruit

Recruiting can be painful. But there are ways and means to position your manufacturing company as a great place to work. Here are four examples of how manufacturing public relations can help you with recruitment. Potential employees will: Read about... Read more

5 Questions to Ask Before Hiring a PR Agency for your Manufacturing Company

If you are looking to hire a PR agency for your manufacturing company, it’s important to do proper research about the agency before signing on the dotted line. Manufacturing public relations is a great way to reach your target audience... Read more

All Eyes on You: Scoring Feature Articles for Your Manufacturing Company

Your competitors are showing up in trade magazines and newspapers while your manufacturing business gets ignored. Not quite fair, is it? What do they have that you don’t? The answer is nothing. That kind of coverage is within your reach,... Read more

Ripley PR content specialists Fraser, Davis take home two first-place press awards

Ripley PR senior content specialists Joel Davis and Thomas Fraser received recognition for excellence in journalism during the annual East Tennessee Society of Professional Journalists Golden Press Card Awards. The awards, announced April 30, acknowledge the best East Tennessee print,... Read more

If You Build It They Will Come: Creating Goodwill for Your Manufacturing Business Through PR

You’re a manufacturer. You build things like jet engines and tile and stuffed animals. That’s what you sell. Who needs manufacturing public relations when all you have to do is make your widgets to succeed? If you’ll pardon a little... Read more

5 Ways to Position Yourself as an Expert in Your Industry

Practical manufacturing public relations tactics to build trust and help market yourself “If people like you, they’ll listen to you, but if they trust you, they’ll do business with you.” This is the words of the famous American author and... Read more

Three reasons why your manufacturing company needs PR

Ripley PR specializes in manufacturing public relations and one question that we get asked often is “why in the world does a manufacturing company need PR?” There are three excellent reasons why these businesses need public relations. Recruiting – The... Read more