Good to Great B2B Public Relations

Are Amateurs Ruining Your Social Media Strategy?

Knoxville businesses looking to take the national stage can’t afford to ignore the role of social media in their public relations and marketing efforts. Having an active, engaging social media presence helps increase your visibility and reach. The quality of... Read more

How PR can benefit your Knoxville business

Running a business in Knoxville can be exhausting. The competition seems to keep growing, and it’s more difficult than ever to stand out in a crowded marketplace. Coming into 2021, do you have the right public relations strategy to increase... Read more

How Public Relations Can Give Your B2B Tech Company a Boost

Now, more than ever, time management is crucial for conducting business. Skilled trade companies are searching for avenues to maximize time and are relying upon B2B tech companies for solid solutions. From the small business owner to large corporations, the... Read more

3 Important Things When Hiring a PR Agency

As a B2B, it is important to find the right public relations agency to represent your company. An experienced public relations partner will help to enhance and build the reputation of your company as well as protect you if there... Read more

Retaining Customer using Public Relations

Without customers, is a business really a business? That may sound like an insane question. The obvious answer is no, yet there are still plenty of people who will start a business and develop a product without a potential customer... Read more

How Strategic PR can Help your Knoxville Business Prosper and Grow

The Knoxville area is a great place to live and own a business. Having roots in this area made my choice of locating a business here easy, and I can truthfully say it’s been one of the best decisions I... Read more

Why B2B Tech Companies Need Public Relations to Grow their Clout

Getting attention for your B2B tech company isn’t as easy as just paying for an advertisement or commercial. Reaching business decisionmakers isn’t the same as reaching consumers. That’s why your best bet is to partner with an experienced B2B tech... Read more

Your first resolution should be partnering with a great PR agency

A new year offers so much potential. We’re filled with hope at the opportunities that await, and new adventures are just waiting to be found. For some, that could be a new business venture, a new job or maybe just... Read more

The best of both worlds: Partner with the downhome PR agency with a global reach

We’re bombarded with advertisements everywhere we go. Billboards tell us the best cheeseburger in town is just two exits ahead. Our social media is covered in ads for items we might have discussed with friends. Our favorite TV shows have... Read more

Bolster your HVAC or plumbing manufacturing workforce with PR

For manufacturers serving the HVAC and plumbing industries, it’s been a year of increasing demand marked with some challenges along the way. Contractors are finding that business is good, and in fact, it’s really good. Homeowners aren’t shying away from... Read more