Teaming up with PR can take your franchise to the next level

expansion signWhen you look up the definition for the word “franchise,” you find several references to teams, groups or memberships. Each word makes sense consider the franchise system can refer to a lot of different things:

  • Sports: Your favorite professional team is a franchise. Love them or hate them, the New England Patriots are a franchise that are part of a larger organization, the NFL.
  • Entertainment: Millions of movie-goers flock to the next installment in the Marvel Cinematic Universe. “Avengers: Endgame,” which is the highest grossing movie of all time, is part of the MCU’s “Avengers” franchise.
  • Your favorite fast food: From Blaze to McDonald’s, those fast food joints you love are all part of a franchise system.

These are three very different examples of franchises, but do you know what they all have in common? They all work with public relations professionals.

Why PR is essential

A franchise public relations agency like Ripley PR is essential to a company’s success and future. While we may not be working with the Patriots or Marvel head Kevin Feige (yet), we’ve teamed up with amazing franchise companies across the globe, and we love crafting news releases and content to help them grow their brand.

In fact, we have a talented team that knows how to handle all of the essentials when it comes to growing a franchise:

  • News coverage: We can help you raise brand awareness — and share the news of your successes — by garnering byline opportunities and media interviews.
  • Crisis management: While we hope you’ll never need it, our team is skilled in dealing with a crisis, whether on a national level or at a franchise location.
  • Social media: Is your Twitter-fu strong? What about your Snapchat game? When’s the last time you posted on LinkedIn? We can help.

How can we help?

We love helping franchises grow and succeed. Let us show you what we can do for yours. For more information, call us at (865) 977-1973 or contact Ripley PR online.





Amanda Greever

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Public Relations