Prior to joining Ripley PR, Scott Barker worked as reporter and editor in Knoxville for nearly two decades. During his career at the Knoxville News Sentinel, Scott won numerous national, regional and state awards for his news writing, feature writing, columns and editorials.
As a reporter, Scott covered a wide variety of topics, giving him a broad pool of knowledge. He also has a solid track record of writing persuasive opinion pieces that resulted in action.
Scott understands today’s media landscape. He knows how reporters, editors and news directors think, and what resources they need to develop story. He uses his skills as a writer and knowledge of the industry to tell our clients’ stories to the media.