Navigate the New Decade with Automotive PR

The road is going to look a little different around the bend

Think about the trends that are already redefining the automotive aftermarket industry.

New hybrid registrations have risen 64%. Car can be purchased and delivered without leaving your living room, and while the DIY market is in decline thanks to increasingly complex vehicles, consumers’ propensity to purchase aftermarket parts themselves online is on the rise.Aftermarket automotive parts for 2020

Now, amplify these trends over the next decade while the average age of roadworthy vehicles continues to increase, and you have a highly competitive playing field ahead for automotive aftermarket companies.

Do you have a trusted automotive public relations partner that can help you navigate this tough new stretch of highway in 2020 and beyond?

With experience comes flexibility

It’s not enough to sign up with a PR vendor that will write releases when you need them, send pitches to automotive reporters and call it a day. You need a seasoned partner that has a deep understanding of the industry and can anticipate your needs, proactively seeking ways to keep your brand not only visible but top of mind for your target buyers.

An agency well-versed in automotive public relations can:

  • Promote new product launches with strategic and highly-targeted social media campaigns
  • Announce company expansions and milestones through planned press releases, garnering media placement in key industry outlets
  • Proactively develop submissions for widely recognized and esteemed awards
  • Develop your company spokesperson as a recognizable industry thought leader by securing speaking engagements at automotive conferences and working with you to edit and offer bylined articles to top tier publications.

To speak with an experienced automotive public relations agency that understands your industry’s trends, contact Ripley PR today at (865) 977-1973 and ask how we can help.

Grayson Shockley

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