While East Tennessee often presents a vision of down-home charm, it’s still impacted by technology.
Business here is driven by the power of the internet. The modern buyer’s journey is often shaped by what they find on their mobile devices when searching for a local lunch spot, clothing store or a nearby brewery.
Roughly 97% of all consumers use the internet to find local places to shop, eat or play, according to recent surveys. So, if your business doesn’t have an online presence, you’ll struggle to capture new business.
That is why you need an East Tennessee public relations strategy to help you identify the keywords that consumers look for when searching for a local business. An award-winning agency like Ripley PR can help you discover the best tools to boost your keyword search portfolio.
Ripley helps you:
Select the PR keywords relevant to your business.
We can help you find the right keywords that fit your target audience so that your East Tennessee business stands out in a crowd.
Think like a consumer.
We know the questions that consumers and members of the media seek out when selecting search terms.
Attain higher-quality traffic.
We look at longer keywords and keyphrases that bring the types of visitors you want to your site – and to your business.
Build content to boost traffic.
By using a variety of tools that help you build content, such as blogs, press releases and case studies, we can boost how often you come up in a Google search.
Ripley PR is a world-class agency with a proven track record and it’s located in the heart of East Tennessee. Our professional writers and media relations experts understand the area and know how to get your metro-Knoxville area business noticed.
Surveys show that consumers love doing business locally and go out of their way to support community businesses. Your values mirror those of your neighbors, so why not show potential customers how you understand their needs?
Through our work with a variety of industries, including home service, franchising, manufacturing, B2B and tech, our team has developed tried and true methods that get your business noticed. We understand how to build your company’s brand and its profile with the right words at the right time.
Call Ripley PR today at (865) 977-1973 or contact us online to see how we can boost your online presence.
