Building your manufacturing company’s brand can take as much expertise as it does building its products. You need to focus on cultivating relationships with the media and public while developing and executing a consistency social media strategy.
The PR Toolkit
An experienced manufacturing public relations agency like Ripley PR can take the burden of brand development off your plate, allowing your management team to concentrate on what they do best — growing market share.
We start by developing targeted content such as blog posts and bylines that can be promoted and utilized to increase your visibility and name recognition. Our experts will also develop a comprehensive social media strategy for the most effective use of popular social-media platforms like Facebook, LinkedIn, Twitter, and Instagram and Facebook.
Our manufacturing PR professionals can develop white papers showcasing your products that are detailed enough to interest decision-makers and technical experts while still being easily understandable by a more general audience. We also have experience in helping develop and stage online webinars, which are a perfect vehicle for promoting your manufacturing expertise.
Getting the Word Out
Good manufacturing PR is more than just content, though. We’ll be pitching your story to journalists and news publications to get the word out about your products.
Our team has cultivated long-term relationships with trade publications, newspapers, and online and broadcast media outlets across the country and world. We can find the right outlet to reach the right audience for your business.
Building a brand and a manufacturing business at the same time can be a challenge, but an experienced PR team can make all the difference in the world. Our experts can help get gain your manufacturing brand the recognition it deserves. Contact Ripley PR today and let us help you develop and implement the perfect manufacturing public relations strategy.