The kitchen and bathroom refinishing market is hot, and your franchise business is poised to dominate it. You hope.
Let’s be honest. Your company might be the best there is at bathtub and countertop refinishing, but you’re not the first in the space. It’s a crowded marketplace, so how do you get customers and potential franchise owners to notice you?
That’s easy. Public relations, to support both franchise development and franchisee support, is the key to boosting the growth of your brand. Ripley PR’s team of franchise public relations experts can develop a comprehensive PR strategy to get the word out about your services and increase your leads.
Using PR to Generate Leads
A great public relations strategy incorporates media relations, content marketing, and social media strategies. The best franchise PR agencies, like Ripley PR, know how to use earned media coverage, social media outreach, and the development of engaging content like blogs and articles to position your company as an industry leader. We can also promote your Discovery Days in local markets to maximize visibility and interest.
Tell the Stories of Franchise Owners
Your franchise owners are great at what they do. How do you turn their expertise and profitability into new franchise leads? It’s time to get the word out about your success and the success of your franchisees. It’s time to tell their stories through tactics like:
- Video testimonials
- Franchise owner Q&As with the media
- Franchise road shows complete with targeted media outreach
Get Expert Franchise PR Help
Ripley PR can help generate leads for your kitchen and bathroom refinishing franchise, driving measurable results. We are the go-to public relations agency for franchise development and franchisee support. Want to learn more about how our team of experts can help you grow your franchise? Email me today at firstname.lastname@example.org.