B2B Social Media – Best Times to Post

If social media is part of your B2B public relations or marketing strategy, you no doubt want to post at times when you will experience maximum user engagement. According to a recent article on PR Daily, the best and worst times to post on Facebook, Twitter, LinkedIn, Google Plus and Pinterest are as follows:

Facebook:

–          Traffic is highest between 9 a.m. and 4 p.m. ET

–          Best time to post is between 1 p.m. and 4 p.m. ET

–          Worst time to post is between 8 p.m. and 8 a.m. ET

Twitter:

–          Traffic peaks after 11 a.m. ET

–          Best time to post is Monday-Thursday between 1 p.m. and 3 p.m.

–          Worst time to post is between 8 p.m. to 9 a.m.

LinkedIn:

–          Traffic builds before or after business hours

–          Best time to post is between 7 a.m. to 9 a.m. ET or 5 p.m. to 6 p.m. ET

–          Worst time to post is between 10 p.m. to 6 a.m. ET

Google Plus:

–          Traffic builds after 9 a.m. ET

–          Best time to post is between 9 a.m. to 11 a.m. ET

–          Worst time to post is between 6 p.m. to 8 a.m. ET

Pinterest:

–          Traffic builds after 12 p.m. ET

–          Best time to post is between 2 p.m. to 4 p.m. ET or 8 p.m. to 1 a.m. ET

–          Worst time to post is between 5 p.m. to 7 p.m. ET

 

Here is the full infographic:

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Heather Ripley, Founder/CEO

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