Author Archive for Josh Hurst

To build a winning residential construction team, PR is an essential tool

In 2025, the American construction industry faces significant labor shortages—according to some estimates, the workforce is at least 439,000 workers shy of where it needs to be to meet consumer demand. For contractors, insufficient labor can lead to compounding problems,... Read more

Using PR to generate leads for your garage door franchise

A good garage door can enhance home security, contribute to the aesthetics of the home and, when it functions properly, provide homeowners with heightened convenience. Alas, for all the ways in which the trusty garage door benefits homeowners, its usefulness... Read more

Book more oil change appointments for your automotive franchise. PR can help

For any automotive service franchise to flourish, it’s important to establish a reputation for professionalism and integrity. Simply put, vehicle owners need to know where they can turn for expert care, extending the lifespan of their vehicle without overpaying or... Read more

Building trust for your home service business with local PR

In the home service industry, success is always predicated on trust. Whether you’re a plumber, an electrician or an HVAC technician, your work inevitably means visiting private homes and businesses—and the services you provide can have major implications for the... Read more
Home service public relations strategy

Why home service companies need an outside PR partner

Home service business owners come in all shapes and sizes, but they tend to have a few character traits in common. One of those is a can-do spirit. Simply put, you don’t get into the skilled trades because you prefer... Read more

How home service public relations helps you expand your market

When you launch a home service company, it’s natural to start on a modest scale, catering to the needs of homeowners in your immediate area. As your business grows and your reputation builds, you may decide to branch out, marketing... Read more

Tone-deaf communication can ruin your company’s reputation. A PR consultant can save it.

In the face of a national tragedy or a natural disaster, businesses often feel an obligation to rush out a statement. To ignore catastrophic events may seem heartless; to weigh in on anything else may seem insensitive. A simple comment... Read more
facebook facebook Instagram facebook
865.977.1973
Public Relations