Author Archive for Joel Davis, Content Supervisor


Has Your B2B Tech Helped Businesses During COVID-19?

Tell the Story with Great Public Relations Around the world, businesses are facing unprecedented times. With the COVID-19 pandemic, many are scrambling to put new business models in place, keeping their employees healthy while continuing operations. Many businesses, perhaps home... Read more

You Deserve a PR Partner that Thinks Bigger

We had gathered for drinks at a local watering home for the first occasion of a new tradition — a holiday reunion of old newshounds, all alums of The Maryville Daily Times. Some of my former coworkers are still in... Read more

3 Easy Ways to Build Your Construction Company’s Reputation

We’ve all heard that the foundation of a great relationship is trust, but how does this apply to your construction company? Simple: you need to have a relationship with your customers and your community. Gone are the days where poor... Read more

doctor consulting with senior patient

3 PR resolutions to grow your healthcare IT brand

Why brand building, thought leadership and patient education should be the cornerstone of your communications strategy in 2020 It happened. It’s 2020. We made it through another decade. You might have taken a few oaths in the form of traditional... Read more

It’s Important to Partner With an Agency Who Understands Your Industry

As a franchisor, you generally have a clear-cut idea of who you are looking for in prospective franchise owners. If prospects don’t fit the mold, they probably won’t get the opportunity to become an owner. The real question is: Would... Read more

3 Things to Include in Your Construction Company’s Marketing Plan for 2020

Is your marketing plan based on a skeleton design from 1995? If so, it may be time to update to a more digital way of reaching your audience. If you feel like your construction company should be generating more business... Read more

3 Ways Franchise PR Can Make The New Decade Better Than Your Last

New Year’s resolutions are highly popular amongst the masses all over the world. People will vow to become more physically active, while others aspire to grow their careers. But people shouldn’t be the only ones with these yearly goals –... Read more

worried man at computer

The optics of a cybersecurity breach

How to address a B2B cybersecurity crisis ethically As B2B public relations experts, we’ve managed our fair share of crisis situations for our clients. We advise all of our PR partners that it’s not a matter of if, but when,... Read more

Ripley PR Selected as Public Relations Agency of Record for Business Development Resources (BDR)

Premier training and coaching company selects global specialist agency to elevate its brand among residential HVAC, plumbing and electrical service businesses KNOXVILLE, Tenn. – Dec. 10, 2019 – Business Development Resources (BDR), the SeaTac-based provider of business management coaching and... Read more

Capture Investor Attention with ConTech PR

The construction industry is turning to technology to accelerate past stalled productivity, and ConTech startups stand to benefit. Facing a chronic skilled labor shortage, increased competition and economic pressures, contractors are turning to technological solutions at a growing pace. Writing... Read more

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Public Relations