Author Archive for JD Sizemore, Account Supervisor

Navigating the landscape: Manufacturing PR that works

With goals that include reducing production waste, shortening lead times, boosting automation, and managing the robot/human labor balancing act, manufacturing companies looking to get more eyes and ears on their brand need to be prepared to discuss these and other... Read more

Selling yourself: How to make PR work for your B2B company

Any B2B salesperson worth their salt knows that it doesn’t matter so much what you’re selling as it is the relationship you develop with who you’re selling to. Whether it’s automotive parts or steel cabling, stone veneer or software as... Read more

New year, new you: Two PR tactics to help amplify your success in 2018

Whatever 2018 means to you and your manufacturing company, we want to be there to help you make it the most successful year yet. When it comes to manufacturing public relations, we’re constantly strategizing with international and publicly held manufacturing... Read more

How PR can help your tech company capitalize on a hot start

Are you a tech startup looking to gain exposure? Public relations could be your best investment. But first, you need to answer three key questions: Who’s your audience? What’s your message? How can you best reach your audience with your... Read more

2018 manufacturing trends the media will want to cover

With January less than a month away, we’re looking ahead to three manufacturing trends the media will be most interested in 2018. The Internet of Things (IoT) – Forbes recently released an article on 10 predictions for IoT in 2018,... Read more

franchise growth

How to leverage public relations for franchise growth

Growing a franchise beyond 100 units is no easy task. Just ask anyone who has done it. While you’re at it, go ahead and ask them if public relations had anything to do with their success. Their answer will undoubtedly... Read more


Put your values to work

How to make the most out of what makes your franchise unique All the great franchises have, at their core, a set of values that their entire business model revolves around. Which Wich® Superior Sandwiches is all about vibes. Ace... Read more

automotive public relations manufacturing

The race to automation

How public relations can help your automotive manufacturing company stand out The race to the future of vehicle automation will undoubtedly create winners and losers. Whether your company is working on advanced driver assistance systems (ADAS), electronic vehicles (EVs), or... Read more


Harnessing the power of storytelling to sell franchises

Six stories you can tell to get prospects to fall in love with your franchise Before there was the written word, the only way we passed along information from person to person, group to group, and generation to generation was... Read more

automotive public relations technology advantage

Racing to the start: How public relations can keep your automotive tech company in first place

Three PR tips to stay ahead of the communication curve The amount of disruptive technology set to hit the automotive industry in the next 5-10 years is massive. From connected cars and autonomous vehicles to Heads-Up Displays (HUDs) and biometric... Read more

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Public Relations