Author Archive for Heather Ripley, Founder/CEO

Share What Sets Your Manufacturing Business Apart

In a crowded marketplace, manufacturing companies can struggle to be seen. Without the right public relations strategy, your business could be totally invisible to potential clients and customers. What Makes Me Special? However, you might wonder why you need PR... Read more

Green Badger Selects Ripley PR as Public Relations Agency of Record

Global construction PR agency will represent cloud-based software platform designed to streamline the LEED certification process SAVANNAH, GA. – Sept. 12, 2019 – Green Badger, the leading software solution for LEED certification for the construction industry, has named the global... Read more

RenoRun Selects Ripley PR as North American Public Relations Agency of Record

Global construction PR agency will represent technology-enabled construction material delivery leader as it continues to expand throughout the US and Canada MONTREAL – Sept. 10, 2019 – RenoRun, the world’s leading technology-enabled construction material delivery service, has selected global B2B... Read more

Pype Selects Ripley PR as Public Relations Agency of Record

Pype Selects Ripley PR as Public Relations Agency of Record Global construction PR agency will represent artificial intelligence-powered construction documentation and submittal software company as it expands across U.S. WASHINGTON – Sept. 9, 2019 – Pype, a leading construction software... Read more

Communicating Your Franchise Story to Potential Owners

Every franchise network has two major stories to sell. Both are about value. One story is for the customers, the people who are buying goods and services from franchise locations. The other story is for potential franchisees. Successful franchise public... Read more

Put Your Healthcare Tech Breakthrough to Work with Great PR

It’s no substitute for a human touch, but healthcare technology can work hand-in-hand with providers to deliver better outcomes for patients. Technology holds the potential to touch lives across all aspects of the healthcare, from VA hospitals providing veterans with... Read more

Struggling to Hire in the Skilled Trades?

PR should be in your marketing mix Home service companies are getting hit with a double whammy. Unemployment is at record lows in the U.S., and at the same time there is a shortage of workers in the skilled trades... Read more

Three Reasons Ripley PR is the Best Choice for Your Franchise

Look for experience in franchise public relations Nobody knows the franchise industry like Ripley PR. From home service to home care, from the skilled trades to kitchen and bath refinishing, we know how to unlock the power of your brand.... Read more

Behind the Scenes at The Washington Post

IPREX Visit Shows Newsroom Growing — Not Shrinking How does The Washington Post remain relevant in a world of struggling newsrooms? A recent behind-the-scenes tour of the news giant showed me that it’s equal parts innovation and insight. Bill Mattern... Read more

Bust These Home Service Myths with Great PR

Do you know the truth about the skilled trades? The negative myths about plumbers, HVAC technicians, electricians and many other skilled trades just aren’t true. Maybe you’ve heard a few, like the ones that paint home service professionals as messy... Read more

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Public Relations