Author Archive for Amanda Greever

Changing mindsets begins with a good PR campaign

My grandad was considered an expert carpenter, and often, he had a waiting list of folks who wanted him to build them a home. I suppose he’s what you would have called a blue-collar worker, though, and for a lot... Read more

Door-open-in-field-offering-opportunity

Whatever Your Franchise Dreams Are, You Need a Good PR Plan

The 1989 film “Field of Dreams” has a quotable moment that is still being uttered 30 years later: “If you build it, they will come.” While “Field of Dreams” is a baseball movie, the quote has come to mean so... Read more

happy entrepreneur explaining the business plan

PR Can Make Your B2B Dreams a Success

Everyone’s got an idea how to grow a B2B business. From growth hacking to lead generation, everyone is an expert on how to excel in the B2B industry. But, who can you trust? When you’ve put your blood, sweat and... Read more

Construction workers checking progress construction public relations

Today’s lead generation calls for results that last and a PR company that can help you get them

My late grandfather was a carpenter. I grew up in a small town, but there were hundreds of homes and offices that he built — and still stand today — as you drove through the streets. He was building homes... Read more

Hands-holding-tech-ball

A well-rounded public relations agency can help you achieve all your goals

When I was a kid, I was fascinated by the futuristic technology I saw in movies and on TV. Handheld communicators, flying cars and computers that held the knowledge of the universe seemed so fantastical, I couldn’t imagine ever seeing... Read more

Man and woman on set for a TV interview, focus on foreground

Public relations can help you make headlines — the good kind — and become social media rock stars

Last week, I saw an ad that claimed 80 percent of online browsers ignore advertising. I recognize the irony in my pointing out that an ad claims this or the fact that I didn’t ignore it. But, it did get... Read more

Man-hard-hat-hammer-construction-site

Your construction firm or tech startup is doing amazing things: Why aren’t you telling the world?

The global construction industry is hot. A 2015 report estimates that by 2020, construction will be a $10 trillion industry. Ten. Trillion. In the first three quarters of 2018, it’s estimated that construction tech startups brought in $1.27 billion in... Read more

Hand-turning-knob-leads-affecting-sales-gauge

Franchise public relations helps generate leads for franchise sales

I saw an article the other day saying franchise companies need to partner with a PR agency because our full-time job is pitching stories and building our clients’ businesses and relationships while marketing departments can only devote maybe an hour... Read more

Man-holding-dominos-to-stop-them-from-falling

If disaster strikes, what do you do? PR has the magic answer

In a perfect world, everything at your franchise runs smoothly. Every employee is happy, profits are through the roof and you’re practically a modern-day Midas, watching everything you touch turn to gold at the touch of a finger. It’s a... Read more

Construction worker in hard hat and vest shaking hands holding papers

Too many job openings? Ripley PR can use your social media to help fill them

The job market is booming. In fact, it’s doing so well, there aren’t enough people to fill the positions. As NPR reported, the U.S. Labor Department added 213,000 jobs in June 2018. The country has been consistently adding jobs for... Read more

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