Author Archive for Amanda Greever

We’re living in a digital world, and PR can help your B2B company navigate it successfully

Madonna had a song back in the day about how we were living in a “material world.” Today, though, I think she could easily change those lyrics to “digital world” instead. Once upon a time, physical contact and interaction was... Read more

A strong PR partnership can connect your franchise brand with the right audience, even in uncertain times

The COVID-19 pandemic turned the American economy on its head, leaving millions unemployed and scared. While there has been marked improvement at times, there are still a lot of folks — of all ages — wondering “what’s next?” as they... Read more

Put a local spotlight on your business and let PR tell your story

It’s easy to take running water or air conditioning for granted. It can be even easier to take the contractors behind those services for granted. During the pandemic, while many were able to work from home — and some still... Read more

Don’t get lost in the startup shuffle

The construction industry has been plagued by a labor shortage, a pandemic and declining employment numbers. It’s a trifecta that has proven downright detrimental at times. While the industry added 158,000 jobs in June, the sector is still facing declining... Read more

It’s time to make the right connections, and that begins by partnering with the right public relations agency

A lot of folks keep referring to “the new normal,” and many of us are still trying to figure out what that means. The COVID-19 pandemic has impacted industries across the globe, and businesses of every size have had to... Read more

PR can help your automotive brand prepare for the unknown

It’s unlikely any person or industry has been left untouched by the COVID-19 pandemic. It seems the unemployment rate is growing higher each day, with millions out of work and struggling to pay their bills. But, it’s not just individuals... Read more

The time for tech is now, so let PR get you connected

It’s been a wild few months, hasn’t it? As the coronavirus epidemic swept through the country, it changed the way we do everything, from social interactions to the way we work. While we’ve had to adjust to a new way... Read more

doctors looking at computer CT scan

Uncertain times call for a solid PR strategy

Every media outlet is covering it. It’s all over social media. Your family, friends and neighbors are all talking about it. I’m referring to COVID-19, the disease caused by the coronavirus. The virus spread rapidly, creating a pandemic for our... Read more

Achieving B2B growth is as easy as 123 when you partner with the right PR agency

I grew up in a small town. It was practically Mayberry. Everyone knew everyone. When I went to college, a friend — who also happened to be from a small town — and I compared the number of red lights... Read more

Your buyers are doing their homework so it’s time to let PR help you shine

The home service industry might be one of the most important in the world, even if a lot of folks don’t realize it. Think about it. Where would we be without working toilets, running water, electricity, heat, air conditioning and... Read more

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Public Relations