Author Archive for Amanda Greever

Make the most of customer praise and positive reviews with home service PR

Positive feedback is one of life’s simple pleasures, isn’t it? Whether it’s from an employer, a friend/family member or even a customer, it’s nice knowing someone values your efforts and wants you to know it. For home service business owners,... Read more

Why Drain Cleaning Franchises Need Public Relations

If you own a drain cleaning franchise, public relations probably isn’t the first thing that comes to mind when you think about your business needs. But we’re here to tell you that it should be. Partnering with a franchise public... Read more

Perfect your manufacturing brand message with public relations

When you think about iconic brands, some stand out above the rest. Companies like Apple, Nike and Coca-Cola shine more than competitors because they have instant brand identity. And their messaging plays a significant role in shaping that identity. As... Read more

Attract new customers through proactive construction public relations

“If you build it, he will come.” It’s such a quotable line, isn’t it? It comes from the 1989 film “Field of Dreams,” which is a baseball/fantasy film about Ray, a man who destroys part of his cornfield after a... Read more

3 ways a content strategy can help your foundation repair company

I remember house hunting a few years back and stumbling across the most amazing house. It had a kitchen in beautiful warm tones, a walk-in closet with built-in shelving, a screened-in back porch, large inviting rooms and more. It was... Read more

Should your PR agency guarantee placements?

We’ve all seen the sales that claim satisfaction is guaranteed or your money back. It sounds good, right? It’s obviously a can’t-lose situation. All too often, an excited buyer will overlook the fine print. Yes, my friend, they miss the... Read more

Maximize your home service expansion through PR

I see so many articles focused on business growth and best practices for scaling your business. A lot of them are coming from our fantastic clients, and I marvel at how they’re helping plumbing, HVAC and other home service companies... Read more

manufacturing public relations

Bolster your in-house team with the addition of manufacturing PR

No one knows your business better than you do, right? You understand the sacrifice and long hours that come with building a successful venture. The blood, sweat and tears that go into it, as the old phrase goes. But it’s... Read more

A PR plan should be at full capacity year-round. Even if the calls are coming in, your PR team should still be hitting the streets to keep momentum building.

Let home service PR be your ‘shoulder’ to lean on year-round

At some points during the year, a home service public relations strategy practically runs itself. Those summer months where the sun is blazing hot keeps the phones ringing for HVAC companies. As someone whose AC has gone out in the... Read more

Ripley PR named one of Newsweek’s Top PR Agencies for 2024

Ripley PR, an award-winning global public relations agency specializing in skilled trades, manufacturing, franchising and B2B technology, has been recognized by Newsweek as one of America’s Top PR Agencies for 2024. To highlight the public relations agencies that are the most... Read more

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Public Relations