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Identity crisis: What are you really building?

Posted on: December 28th, 2018 by JD Sizemore, Account Director, Client Services No Comments

As a global agency that specializes in construction public relations, we often ask this question of our clients when they first partner with us. But we’re not asking what types of projects they work on (residential, commercial, industrial, etc.), instead, we’re asking what type of company they are trying to build. Creating a new structure—whether […]

If fate orders up a franchise crisis, Ripley will be there for you

Posted on: September 10th, 2018 by Joel Davis, Content Supervisor No Comments

Congratulations on your latest franchise expansion. By the way, how are you going to handle that salmonella outbreak that sickened 100 patrons at one of your franchisee’s locations? There are a lot of moving parts to a franchise network: multiple managers, lots of employees, and lots of locations. If you are a multi-state franchisor, there […]

Positive PR is an investment for your construction company’s crisis-management bank

Posted on: June 29th, 2018 by Grayson Shockley No Comments

Does the thought of public relations bring to mind interacting with and being received by your community in a positive way, or does it conjure images of damage control after your brand becomes embroiled in a crisis? Fortunately, an experienced PR agency can offer more than bandages and duct tape to your construction company. In […]

Using PR to Manufacture a Crisis (Plan)

Posted on: June 25th, 2018 by Joel Davis, Content Supervisor No Comments

The manufacturing industry is hard enough to compete in without your company having to face a crisis unprepared. Advanced planning is essential to protecting your company’s brand and reputation in the middle of an emergency. Partnering with an experienced manufacturing public relations agency like Ripley PR can help your company develop and implement a crisis […]

Does your franchise have a crisis plan?

Posted on: May 10th, 2018 by JD Sizemore, Account Director, Client Services No Comments

At Ripley PR, we’ve spilled a lot of ink on the subject of crisis public relations. As franchise public relations experts, one of the biggest issues we see time and time again is franchise locations that don’t have a crisis plan in place for their specific location. Or if they do, it’s tucked away on a bookshelf […]

Is your manufacturing company ready for a cybersecurity crisis?

Posted on: April 30th, 2018 by JD Sizemore, Account Director, Client Services No Comments

It doesn’t take much digging to uncover the monetary impact of cybercrime. Everything from the cost of damages, to training and hiring qualified personnel, to budgets for products and services, are all expected climb over the next five years. Boardrooms across the world are working with their insurance providers to write in coverage for cyber […]

Crisis PR: Six things you should do if your company is hit with sexual misconduct allegations

Posted on: January 12th, 2018 by Joel Davis, Content Supervisor No Comments

Sexual harassment or misconduct allegations have felled figures ranging from a U.S. senator and a hip-hop mogul to a folksy radio host in recent memory. Some crisis-management firms are reaping the benefits as people – some not even yet accused of misconduct — sign up for reputation-management services to keep their names out of the […]

How You Respond During a Crisis Says a Lot

Posted on: January 4th, 2018 by Heather Ripley, Founder/CEO No Comments

Every home service business owner would love it if every day were filled with service calls and positive customer interactions. However, sometimes a crisis may arise that puts a stop to everything you had planned for the day. But, how do you prepare something like that? How should you respond? A home service public relations agency […]

Franchisors: What is better than having a crisis plan? Having a crisis partner!

Posted on: December 12th, 2017 by Heather Ripley, Founder/CEO No Comments

If you work for a franchisor and are responsible for marketing for franchise sales or providing materials and training for franchisees, you no doubt know how important it is to have a crisis communications plan. Having worked internally for a nationally-recognized franchisor myself, I understand how many hats you wear and how very important your […]

Is Your Construction Company Prepared for a Crisis?

Posted on: November 25th, 2017 by Bill Mattern No Comments

As the owner or manager of a construction company, whether in the residential or commercial side of things, it’s absolutely critical that you have a crisis management plan in place before a crisis occurs. Even for the most successful of construction companies, a crisis could occur at any time. If you don’t have a plan […]

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