5 Reasons to Hire a Professional to Manage your Social Media

According to an article published on AdWeek.com, 88 percent of companies are using social media for marketing and by now, you’ve witnessed the power of social media – both good and bad. It can have a tremendous impact on your business and create a long-lasting ripple effect, if used properly.

Ripley PR is a global public relations agency comprised of a team of communications professionals, trained to take your business to the next level with strategic plans of action.

Specializing in franchising, manufacturing, technology and building trades, we have the skills necessary to grow your company’s social media presence. We use our thoughtfully refined techniques – that have proven success – to create and maintain your brand in this digital age.

Check out these five reasons why hiring a professional agency to manage your social media accounts is in the best interest of your business.

1. Increase brand recognition: Having a strong presence on social media allows your company to keep your finger on the pulse at all times. We can connect you to the people who need you the most.
2. Crisis management: We all know that accidents happen but, when the going gets tough, who do you want to handle your public-facing communications? An inexperienced employee or a team of skilled practitioners who can stay on message and protect your business from detriment?
3. Have a consistent voice: With so many different outlets to reach the public, it is crucial to maintain a steady brand. This includes your tone of voice, brand imaging and all written communications. Staying consistent helps your clients understand who you are as a company and about the services you offer.
4. Attract new business: A strategic advertising campaign that targets your audience is a simple and effective way to draw in potential clients.
5. We’re professionals, just like you: At Ripley PR, we work hard on the strategy of marketing your company so that your company can remain focused on what you do best.

We know your company is your pride and joy and when you partner with Ripley PR, it becomes our pride and joy, too.

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Heather Ripley, Founder/CEO

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