3 Ways Franchise PR Can Make The New Decade Better Than Your Last

New Year’s resolutions are highly popular amongst the masses all over the world. People will vow to become more physically active, while others aspire to grow their careers. But people shouldn’t be the only ones with these yearly goals – your franchise brand should aspire to achieve greatness in 2020 and the future.

As a top 10 franchise public relations agency, Ripley PR has become an integral aspect of the marketing mix for the brands we’ve worked with. Here are three ways we can help your business grow in the coming decade:

  1. Strategy development: The purpose of your PR team is to keep your franchise relevant within your industry, create brand awareness and keep your name in front of franchisee candidates. A PR strategy will help you focus your goals to achieve realistic growth, and that starts with the message you want to send to your audiences.
  2. Messaging: As a franchise, you have a very diverse audience ranging from customers to franchisee leads. An experienced public relations team, like the one at Ripley PR, will create messaging specific to the relevant local markets, industry media and national media.
  3. Earned media attention: Did your company unveil a new product or service? Did you create a new partnership that led to new locations? Did you receive an award for being an outstanding brand to partner with? Those are examples of newsworthy stories that a franchise public relations agency can leverage as topics to earn you opportunities with the media and position you as an industry leader.

Are you ready for 2020?

With the right PR team at your side, the sky is the limit for growth. Whether you’re looking to win the attention of franchisee candidates or expand your national (or global) footprint, we’re here to help. Want to know how else we can help? Give us a call at (865) 977-1973 or visit Ripley PR online

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Joel Davis, Content Supervisor

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