In this June Contracting Business byline, Ripley PR founder and CEO Heather Ripley discusses how greater visibility can help home service contractors attract the next generation of skilled trades workers. She writes that using public relations to highlight career growth, training opportunities, company culture and industry innovation can challenge outdated perceptions of the trades, build credibility with job seekers and position contractors as employers of choice.
Read more here: Recruiting for the Trades Starts with Visibility
