Celeste Vlok – Director of Media Relations
Having originally trained in South Africa as a physical therapist, Celeste decided to pursue her true passion – communication. She completed a graduate degree in journalism from the University of Stellenbosch and boldly set out on a new career path.
Since then Celeste has gained valuable public relations and communications experience in the construction and development sector and also served as the marketing and communications manager for Stellenbosch Vineyards. In addition to these roles, Celeste also has five years of experience as a freelance writer, mostly with health and lifestyle related publications.
Celeste knows the importance of finding good stories and telling them in a way that captures the attention of our clients’ intended target audience. Celeste moved to Tennessee in April 2015, along with her husband and their three golden retrievers. Together they have enjoyed exploring East Tennessee and have made many new friends. Celeste loves working with the media and finding new ways to express her creativity in an ever changing digital media landscape.